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Teenage Mutant Ninja Turtles: Mutant Mayhem
Date
August 2023
Location
Los Angeles
NVE partnered with Paramount Pictures and Nickelodeon Movies to bring Teenage Mutant Ninja Turtles: Mutant Mayhem to life with a vibrant, bi-coastal pop-up experience. This 10-day event immersed families and fans in the Turtles’ world, inviting them to explore a reimagined NYC underground, train like heroes, and step inside the iconic sewer lair.
The activation featured hands-on activities, interactive displays, and themed spaces that transported guests into the movie’s universe. From martial arts-inspired games to exclusive sneak peeks, every element was designed to capture the adventurous spirit of the film.
I was on-site to document the experience, delivering high-energy photography that captured the excitement of attendees and the colorful set design. I also created Instagram Reels and TikToks, spotlighting fan interactions, dynamic event highlights, and behind-the-scenes details. These social media posts extended the reach of the event, building anticipation for the movie and creating a digital connection for fans everywhere.
